Bio
Professor Dr. Wilert Puriwat is the 18th President of Chulalongkorn University in Bangkok, a position he has held since 2024. A professor of marketing and former Dean of Chulalongkorn Business School, he researches brand strategy, consumer behavior, innovation, and sustainability. He earned a doctorate in Management Studies from the University of Oxford, a master’s degree at Yale University, an MBA from Thammasat University, and a bachelor’s degree from Chulalongkorn University. He chairs the Council of University Presidents of Thailand and leads the ASEM Education and Research Hub for Lifelong Learning. In 2026, he was elected President of the Asian Universities Alliance for the 2027–2029 term. His leadership emphasizes international collaboration, lifelong learning, social impact, and responsible applications of artificial intelligence.