Strausfeld studied art history and computer science at Brown University and received master’s degrees in architecture from Harvard University and in media arts and sciences from the MIT Media Lab. In 1996, Lisa Strausfeld and two MIT classmates launched Perspecta, a software company in San Francisco that made visual user-interfaces for large databases. It was sold to Excite@Home in 1999. After the sale of the company, Strausfeld joined Quokka Sports, staying until the company folded in the early 2000s. In 2002, Strausfeld became a partner in the New York office of Pentagram, the distinguished international design consultancy. At Pentagram, Strausfeld and her team specialized in digital information projects, including the design of large-scale media installations, software prototypes and user interfaces, signage and websites for a broad range of civic, cultural and corporate clients. Strausfeld left Pentagram in 2011 to establish Major League Politics, and subsequently left MLP in 2012 to head up Bloomberg’s data visualization efforts.